(TITC) - To celebrate the 31st SEA Games, held in Vietnam, on 13th May, the Centre of Science and Culture Activities of the Temple of Literature – Quoc Tu Giam (Ha Noi) cooperated with the Tourism Information Technology Center (TITC) (under Vietnam National Administration of Tourism - VNAT) and VIETSENS Technology Group organised the launch of an electronic ticket system, implementing digital transformation in tourism activities.
VNAT’s Vice Chairman Nguyen Le Phuc and delegates experiencing the e-ticket system at the Temple of Literature – Quoc Tu Giam (Ha Noi) (Photo: TITC)
According to Mr. Le Xuan Kieu, Director of the Centre of Science and Culture Activities of the Temple of Literature – Quoc Tu Giam, the relic area has made many efforts to innovate the management of entrance tickets by digital transformation. Replacing the traditional paper ticket, an e-ticket product will bring much more convenience for tourist groups to visit. Mr. Kieu appreciated and thanked VNAT, TITC and related units for supporting the launch of the electronic ticket system and digital transformation products, bringing a civilised and modern image to the Temple of Literature – Quoc Tu Giam.
Mr. Le Xuan Kieu, Director of the Centre of Science and Culture Activities of the Temple of Literature – Quoc Tu Giam (Ha Noi) giving the opening speech (Photo: TITC)
Attending the launching, VNAT’s Vice Chairman Nguyen Le Phuc highly praised the initiative of the Centre of Science and Culture Activities of the Temple of Literature – Quoc Tu Giam in implementing practical activities to welcome and respond to the 31st SEA Games. Mr. Nguyen Le Phuc emphasised, the 31st SEA Games in Vietnam is a practical opportunity to promote the image of Vietnam tourism to international friends and tourists on the spot.
In addition, VNAT developed a website for Vietnam tourism promotion at https://seagames31.vietnamtourism.gov.vn/, in which introduces services and highlight spots in 12 provinces, cities hosting competitions as well as other attractive tourist destinations in Vietnam; especially, vigorously implementing the promotion of Vietnam tourism on all digital platforms.
VNAT’s Vice Chairman Nguyen Le Phuc highly praises the e-ticket system at the Temple of Literature – Quoc Tu Giam (Photo: TITC)
VNAT’s Vice Chairman Nguyen Le Phuc stated that digital transformation is considered as one of the key tasks of Vietnam's tourism industry. In which, increasing technology application and developing new products to serve tourists is an important orientation, especially in the context of increasingly popular "no-touch" tourism. Mr. Nguyen Le Phuc believes that with new thinking and new technology products, the Centre of Science and Culture Activities of the Temple of Literature - Quoc Tu Giam will improve efficiency in management as well as in welcoming and serving visitors coming to explore a typical cultural and historical site of Ha Noi Capital.
Electronic ticket system: A new adopted technology and direction for attractions
From 13th May, the Temple of Literature – Quoc Tu Giam (Ha Noi) has applied the electronic ticket system. The outstanding advantage of the e-ticket system is the easy for visitors to buy tickets online. When coming to the Temple of Literature, simply scan the QR code to get access. Additionally, by using the e-ticket system, visitors can easily book tickets online, look up purchase history, use history, look up invoices and ticket storage in many flexible forms, avoiding the loss of tickets.
Mr. Hoang Quoc Hoa, Deputy Executive Director of Tourism Information Technology Center (under VNAT) (Photo: TITC)
Particularly, for attractions such as the Temple of Literature, which often welcomes large tourist groups, the e-ticket system allows the whole group to just buy 1 ticket and scan the QR code for the whole group to enter, instead of buying for each person like the traditional method. It is clear that the application of modern technology has, somehow, changed visitors behaviours completely, bringing maximum convenience to visitors, while minimising ticket printing, and being more environmentally friendly.
For the management board of the relic, the e-ticket system acts as a supporting tool to improve the management of entrance tickets in an accordance and transparent manner, with tools to monitor and manage the operation of the relic site in an easier way.
The e-ticket system at the Temple of Literature Ha Noi (Photo: TITC)
Also in this occasion, the Temple of Literature has implemented non-cash electronic payment services by the use of Smart Travel Cards. This is a product in the smart tourism ecosystem that integrates many features such as Napas, Internet banking, electronic payment, look up tourist information or receive incentives, accumulate points when shopping, etc. In particular, the Smart Travel Card is also linked and integrated with the Vietnam Safe Travel Application of VNAT. Visitors who install and use the Vietnam Safe Travel application will be supported to search for information about tourism services, and send feedback to authorities on service quality, tour management, and many utilities from booking air tickets, hotel rooms, making electronic payments, etc.
The launch of the electronic ticket system and digital transformation products in tourism are the efforts of the Centre of Science and Culture Activities of the Temple of Literature - Quoc Tu Giam, with the aim to create new products that are attractiveand utilities, thereby enhancing visitors' experience and attracting visitors to the Temple of Literature in particular and the Capital in general.
VNAT’s Vice Chairman Nguyen Le Phuc and delegates experiencing the Library space at the Temple of Literature – Quoc Tu Giam (Photo: TITC)
Within the framework of the event, the Centre of Science and Culture Activities of the Temple of Literature - Quoc Tu Giam also opened the Library space and held the Seminar "Calligraphy and Graffiti: From Difference to Empathy".
Tourism Information Technology Center
